The Science Behind Why We Remember: How «название` Shapes Our Choices
Memory is far more than a static archive of past events—it is a dynamic, reconstructive engine that actively selects, strengthens, and reshapes experiences for future use. This fluid process filters vast sensory input, prioritizing what matters through emotional resonance and contextual cues. Emotional salience, for example, amplifies encoding by engaging the amygdala, ensuring moments of…